Agristar appoints commercial manager for Topseed and Topseed Garden lines

Agristar do Brasil appointed Matheus Scarpat (in the photo) as the new commercial manager of the Topseed and Topseed Garden lines. These lines serve different audiences, with Topseed focused on professional producers and Topseed Garden aimed at the hobby and leisure market.

Scarpat, with experience in the seed market since 2005, takes on the role with the aim of boosting sales and customer satisfaction in both segments.

The new commercial manager highlights the importance of understanding the specific needs of each audience to offer appropriate products and services. He emphasizes the diversity of product lines, which include everything from hardwoods and cucurbits to herbs, vegetables and flowers. With ambitious plans for 2024, Scarpat intends to use his experience to strengthen the lines' presence in the national market, promoting technology, accessibility to technical information and efficiency.

The "plant therapy, from screen to earth" campaign is one of the initiatives for this year, encouraging people to disconnect from screens and connect with nature through growing plants. This practice is presented as a way to stimulate creativity, improve motor coordination and provide relaxation.