Self-adhesive labels and labels can minimize illegal pesticides

According to a spokesperson for Avery Dennison, high-performance solutions help identify attempted violations and adulteration of agrochemicals

08.08.2023 | 15:41 (UTC -3)
Guy Gandelman, Cultivar edition

Illegal pesticides already represent 25% of the solutions used by rural producers, according to the Institute for Economic and Social Development of Borders (IDESF). This practice can be mitigated with the support of chemical industries, by opting for high-performance labels and tags, which add security to these solutions.

“Illegal agrochemicals put the health and longevity of everyone involved at risk, from the environment and farmers, to the people who live near the crops and end consumers. It is in this sense that the importance of high-performance labels comes into play, both in terms of clarity of information and instructions for use, as well as attributes that reduce the rate of counterfeits and violations”, highlights Carolina Moreton, Product Coordinator at Avery Dennison , a leading material science company for labels and packaging.

Analyzing the needs of this segment, especially with regard to legal requirements for the commercialization of agrochemicals, as well as the reduction of adulteration practices, Avery Dennison developed a self-adhesive solution that combines a series of application differentials, the Fasson Semigloss Agro/S2055 /rPET23.

According to the company, with high adhesion performance on HDPE (high-density polyethylene) packaging, widely used in the marketing of agricultural pesticides, the labeling solution has a low tear-resistance front, allowing tampering attempts to be identified, in addition to make it impossible to re-apply original product labels to counterfeit items.

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