Verde Agritech announces new CMO

Newton Nagumo will lead the company's marketing

22.08.2023 | 16:32 (UTC -3)
Marcia Bernardes, Cultivar edition

Verde Agritech announced the hiring of Newton Nagumo for the position of CMO ("Chief Marketing Officer"). The executive arrives with the mission of boosting sales of the company's entire product line and strengthening the brand's reputational value with all its stakeholders. Verde Agritech operates with a new generation of fertilizers.

Nagumo has a degree in Advertising from the Escola Superior de Propaganda e Marketing (ESPM), a postgraduate degree in Marketing and Service Management from the same institution. He also has specializations in Controllership and Strategic Business Management, from Fundação Getúlio Vargas (FGV), in addition to refresher courses abroad, at institutions such as Miami Ad School and Hyper Island.

“Happy with the challenge and privilege of joining the team. Verde Agritech is a disruptive company, with a relevant purpose and innovative solutions in regenerative agriculture for Brazil and the world”, he celebrates.

In the corporate world, he has worked in management and leadership positions for strategic communication and marketing planning teams, in advertising agencies such as Asia – a spin-off from Africa –, Heads, JWT, Dentsu, W/Brasil, among others. . Developed integrated communication strategies and success stories for clients such as Nestlé, Johnson & Johnson, Grendene, Unilever, Ford, Toyota, Renault, Braskem and Mondelez.

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