Valtra launches website that simulates calculation of advantages of using filters and lubricants

Valtra, a specialist in the design and manufacture of agricultural machinery, has developed a special website so that farmers can see in numbers the savings and income generated by using the brand's genuine filters and lubricants. Accessing the www.vantagemgenuinavaltra.com.br, the farmer can compare the cost per liter and the cost per hour worked between genuine Valtra products and others on the market. 

“The creation of the Valtra Genuine Advantage is important so that we can go beyond the sales pitch and prove in numbers why the use of genuine products is advantageous. We have scenarios in which savings in the use of Valtra filters and lubricants are up to 50%. In addition to increasing the farmer's profitability, genuine AGCO Parts parts and genuine Valtra lubricants guarantee greater machine performance and fewer maintenance stops”, comments the Senior Manager of Strategy, Marketing, Market Intelligence and Business Development for after-sales at AGCO América do Sul, company that owns Valtra, Carolina Diz.

To perform the calculations in Valtra Genuine Advantage, the farmer must access the website and enter information about the available machine or fleet related to the engine, transmission and hydraulics. By reporting the average hours worked throughout the year, in addition to data on the number of implements and volume of the machines' crankcase, the calculator instantly simulates the financial advantage generated by the use of genuine Valtra filters and lubricants.

Genuine Valtra products are found exclusively in the brand's dealership network, together with the after-sales team. In addition, Valtra customers have access to a parts replacement service within 24 hours at any dealership in Brazil. “We know the impact that agricultural production can suffer from unwanted equipment downtime, which is why we guarantee products of the highest quality and one of the fastest deadlines on the market”, concludes Carolina Diz.