Expodireto Special: New Holland reinforces the growth of the yellow line in the field

Yellow line machines are increasingly required in field activities, increasing the productivity of rural producers. From 2018 to 2019 alone, the share of sales to the agricultural segments, agri-food industry and forestry went from 12,9% to 27,9%, points out the Sobratema Study of the Brazilian Construction Equipment Market, a survey carried out by the Brazilian Association of Technology for Construction and Mining (Sobratema).

Always close to rural producers and celebrating 70 years of operation in Brazil, New Holland Construction, a CNH Industrial brand, is attentive to market trends and takes to the 21st Expodireto Cotrijal, from March 2nd to 6th, in Não-Me-Toque (RS), equipment ready for different agribusiness applications: the B95B backhoe loader, the L220 mini loader and the E175C EVO hydraulic excavator.

In addition to the machines, which range from opening trenches to fertilizing, including transporting materials, visitors have the new platform at their disposal online selling parts via e-commerce, which offers the possibility of purchasing components at any place, day or time with delivery carried out through the Dealer Network.

The New Holland Construction Dealer Network is represented by Shark Máquinas, present in Paraná, Rio Grande do Sul, Santa Catarina, São Paulo and Mato Grosso do Sul. The brand is supported by Banco CNH Industrial, one of the largest banks for car manufacturers and which has been operating in Brazil for 20 years, present at Expodireto Cotrijal with the best credit options for rural producers.

The presence of yellow line machines at the New Holland Agriculture stand reinforces the synergy between CNH Industrial brands.

Yellow line 

A true Swiss army knife, due to its wide range of uses, the B95B backhoe loader has an air-conditioned cabin with ergonomic controls, Power Shuttle transmission, superstructured monoblock chassis and a 45-liter, 4,5 hp FPT N97 turbocharged engine. With a digging depth of up to 4,4 m, fast cycles, greater breakout force and greater lifting capacity, the machine performs tasks such as trenching, fertilization, fence construction, cultivation, desilting, cleaning, farm infrastructure, irrigation and transportation of materials.

The possibility of installing different types of implements also enhances the use of the backhoe in the field. Among the most used implements are forks pallets, hydraulic hammer, drills, buckets of different sizes and functions.

Stability with high load capacity 

For all types of work, the L220 skid steer loader combines great stability with great reach and lifting capacity, thanks to exclusive Super Boom® technology. The 57 hp net power engine delivers high performance, low fuel consumption and easy maintenance. High-flow hydraulic flow allows the use of multiple implements, such as buckets, trenchers, brush cutters and forks pallets, ensuring productivity in trenching, pasture feeding, cleaning corrals and land, leveling, removing grape pomace and transporting bales. Worldwide, New Holland Construction has sold more than 250 skid steer loaders.

Performance with high productivity on farms 

With an operating weight of 17 tons and a bucket capacity of 0,98 m³, the New Holland Construction E175C EVO is the most versatile excavator for field operations, with productivity close to a 20-ton model, but with ease and flexibility in transportation. , as it does not require a flatbed type truck. Equipped with a hydraulic system sized to meet the HD type reinforced arm and boom, the machine provides faster cycles, resistance and durability.

The interior has a digital panel with a seven-inch screen, a cabin with a robust structure to protect the operator and a ROPS/FOPS-1 (Roll Over Protective Structure/Fall Over Protective Structure) structure. All these attributes make the excavator ideal for the most diverse applications, such as opening tanks and drainage works on roads and crops, in addition to contour lines.

“The yellow line has features for the most varied applications and meets the needs of rural producers. Every day the demand for mechanization grows and the consequent increase in efficiency in agribusiness”, says the Product Marketing specialist at New Holland Construction, Esio Dinis.

After-sales support and parts line 

The New Holland Construction customer also has at their disposal an unprecedented electronic parts sales channel, via e-commerce. “Now, our portfolio of genuine parts is available with a simple touch on your cell phone screen, tablets or computer, which makes it easier and helps you schedule maintenance for your machine without leaving home or work. Being close to the customer has always been very important for us”, says New Holland Construction after-sales specialist, Marcelo Barbosa.

New Holland Construction's after-sales service guarantees full support for parts and services aimed at preventive and corrective maintenance and wear items. Highlight for Genuine Parts, used in any equipment in the fleet; for items from the NEXPRO line, ideal for maintaining performance throughout the entire life cycle of the equipment; and brand maintenance kits.

Aftermarket Solutions solutions are available at the New Holland stand and are aimed at producers who use the brand's machines, with the aim of increasing availability and reducing operating costs.

Access website and stay up to date with all the applications of New Holland Construction machines for agribusiness.

Expodireto Cotrijal 2020

When: from March 2nd to 6th, from 8am to 18pm 

Where: RS 142, Km 24, Não-Me-Toque (RS) 

More information: https://www.expodireto.cotrijal.com.br/