Basf presents portfolio of connected offers at Show Rural Coopavel
Company offers solutions in seeds, pesticides and digital agriculture for efficient crop management
Morgan, the LongPing High-Tech brand, a company with a strong presence in the Brazilian corn seed market, presents its hybrids at the Rural Coopavel Show, one of the most important events in Brazilian agribusiness.
The meeting promoted by Coopavel, Cooperativa Agroindustrial de Cascavel, will be held between the 07th and 11th of February, in Cascavel. Representatives of the brand will be present to present the main launches to producers.
For 2022, the year Morgan turns 10, we will launch the MG556 hybrids, precocious with high productivity, and the MG540, which presents high productivity with excellent stalk quality, healthy and stable for a high-yield harvest, both for the off-season. The brand also brings the MG635 hybrid, which presents high productivity with stability. This strengthens its portfolio of products tolerant to CMV (Molicutes and Viruses Complex) and resistant to water stress.
At the Coopavel Rural Show, the brand will present the hybrids MG593, MG408, MG540, MG556, MG545, MG580, MG618 and 30A37 for the grain market, hybrids that have demonstrated excellent results for the region. We will also present the 20A55, MG607 and MG618 hybrids for the Silage market. “Our strong investment in Research and Development, combined with LongPing’s complete recognized and robust corn germplasm bank, allowed the development of seeds that meet the needs of producers in different regions”, says Lucas Rosa, regional marketing manager at Morgan.
With a dynamic service structure and operations aligned with the producer's needs, Morgan has become one of the main brands of hybrid corn seeds for the Brazilian market in just a few years. In 2022, Morgan turns 10 years old and, since its foundation, the brand that emerged to offer innovative solutions has grown, today occupying second place in the Brazilian off-season market. To celebrate the date, Morgan created the “Morgan 10 years - Innovation at all times” seal and reinforces its history and commitment to investments in innovation.
At the fair, the brand will also promote activations of LongPing Max Soluções, a complete platform with 100% available solutions, which was created to be alongside the farmer throughout the production process and provide greater efficiency. The main pillars of these solutions are corn germplasm, the most advanced biotechnology options, seed treatment, packaging customization and digital services.
With the initiative, LongPing's integrated solutions are now fully available to the farmer at the same time. “We are offering producers the ideal customization for their needs. He will have more freedom in choosing the biotechnology and Industrial Seed Treatment (TSI) that will be anchored in his product, in addition to packaging options that are more suitable for his operation and an application with features that will make his daily life easier”, he explains. the company's president, Aldenir Sgarbossa.
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