Ihara proposes solutions journey for farmers during Coopercitrus Expo Digital

Ihara, a research and development company specialized in agricultural pesticides, will participate in the 22nd edition of the Coopercitrus Agribusiness Fair which, this time, will be presented as Coopercitrus Expo Digital and in a format Online, between the 19th and 30th of July. The company will have two stands: Master and inputs, which will bring together 89 new videos of innovative products, 18 informative materials for downloads, 12 technology descriptions, and a webinar with the theme "Sustainable solutions for agriculture".

With an innovative format, Coopercitrus Expo Digital brings the experience of navigating the entire flow of agricultural production, from planting to harvesting. The farmer will have 12 complete days of the most diverse crops available. Each visitor will be able to choose the most relevant topics to better manage their farming, finding out about products and services, in addition to visiting the exhibitors' virtual stands and negotiating directly with Coopercitrus' commercial technical team.

According to Ihara's Culture Manager, Rodrigo Lima, the company will be present in all navigation formats that the Coopercitrus Expo Digital platform offers in this edition. "In the space dedicated to Ihara's solutions, the farmer will have a sample of what our portfolio is capable of doing in the most diverse crops. Our contents were created exclusively to facilitate the farmer's navigation, providing guidance and recommendations for their cultivation, with the best technologies that contribute to increasing crop productivity", adds Lima.

Farmers will also have the opportunity to follow some examples from Ihara's field day, which show the results of management in various crops. In addition, farmers will be provided with an exclusive area to download technical materials that present the characteristics of each of the company's innovative solutions. Videos will be shown on TVs, which will be divided into herbicides, fungicides and insecticides categories, each of which will bring the benefits of IHARA technologies linked to best management practices.

Visitors will also be able to follow the webinar with the theme "Sustainable solutions for agriculture", which will be attended by Ihara's Commercial Director, José Vicente.

Service

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When: 19 to 30 July

Where: 100% online 

Go to: https://www.coopercitrusexpo.com.br