FMC is present at Tecnoshow Comigo with experts in soybean and corn diseases and pests
With the FMC TEM campaign, the company will carry out digital interactions to show farmers that the company has sustainable solutions and high production performance from planting to harvest
31.03.2022 | 16:38 (UTC -3)
Janet Galbiati
Altieres Rodrigues Dias; Vinícius Batista; and Alfredo Junior Paiola Albrecht (UFPR)
FMC, an agricultural science company, participates in Tecnoshow Comigo, which takes place between April 04th and 08th, in Rio Verde (GO), where it will present FMC solutions for soybean and corn crops, with demonstration of results for pre-emergence management of weeds and control management of sucking insects. In an innovative action, the company invited experts to be at the stand, who will provide farmers with guidance on disease and pest management.
On April 04th and 05th, the doctor in Entomology, Eduardo Barros, will be at the FMC stand to talk about pest management in soybean and corn crops. Between the 06th and 07th of April, Professor Alfredo Junior Paiola Albrecht, from the Federal University of Paraná, will take part in the FMC stand to address the issues of weed management.
FMC will also have a field demonstration area where farmers will observe the main solutions in the portfolio of insecticides, herbicides, fungicides and biologicals. A pioneer in the biological market in Brazil, FMC believes in integrated management, where biological products are fundamental in the sustainable growth strategy of crops.
"FMC, in its purpose for productive and sustainable agriculture for the countryside, will go to Tecnoshow Comigo with the FMC TEM campaign to show that the company has solutions to meet the farmer's needs during his journey in the field, from planting until harvest. We know what the farmer needs and FMC will be there to provide these answers”, comments Altieres Rodrigues Dias, FMC Regional Marketing Manager.
When it comes to management, FMC will demonstrate the efficiency of the pre-emergent herbicide Stone, for the management of soybean weeds and, also, in real time, the effectiveness of the insecticide for bedbugs Hero and the Talisman solution for the leafhopper. corn.
FMC is also taking an important action focused on the topic of nematodes to Tecnoshow Comigo. In the Comando Nematoide space, a mobile laboratory, in addition to the farmer receiving guidance on the parasite, a soil and root analysis service will be carried out by a specialist. To do this, the producer simply takes root and soil samples from his property to be checked for the presence of parasites. The analysis service is free and ready in twenty minutes.
And, in the digital interaction space, FMC will showcase the company's innovations in a playful way with two digital activations: “Kick a Goal with FMC”, which simulates a penalty kick during a football game, by hitting the target , the participant discovers information and guidance for managing crops; and the dynamics of the “FMC X-Ray'', which presents, through a virtual trail, information about the use of solutions and their benefits in each situation of pests, diseases and weeds in the crop.
“In the X-Ray environment, visitors will also expand their knowledge about the company’s programs related to innovation and partnership. One example is the ARC platform, a pioneering and innovative project by FMC, which uses sensor data and artificial intelligence to predict the arrival of pests in crops a week in advance, a solution in tune with the quick response that the field needs today. We will also present our TOGETHER producer relationship program, with which the producer will be able to exchange accumulated points for products”, highlights Vinícius Batista, Go to Market Manager at FMC.