Cresol consolidates presence at Expodireto Cotrijal

Held since 2000, Expodireto Cotrijal is one of the largest international agribusiness fairs and usually attracts visitors from around 70 countries to the city of Não-Me-Toque (RS). The event, which is in its 22nd edition, was only not held last year (2021) due to the pandemic. Its main objective is to offer rural producers products, services, technologies, which enable the growth of the sector as a whole.

In addition to exhibitors from different segments, the presence of financial institutions, which provide rural producers with access to lines of credit, is also a strong point of the event. And it was precisely with this purpose of getting closer to one of its most important target audiences that Cresol, one of the main credit cooperatives in the country, started to operate in person at Expodireto Cotrijal since the last edition (2020).

The president of Cresol Confederação, Cledir Magri highlights the importance of the event for the sector.

“Rio Grande do Sul is one of our main areas of activity and having the opportunity to participate in a fair in the city of Não-Me-Toque, on the plateau of Rio Grande do Sul, is a great opportunity to promote not only the economy and agricultural development regional, but also make our contribution to the growth of agribusiness in general. This will be the second time, as a confederation, that we will participate in Expodireto, making our stand available to all visitors and partners who visit the fair during these five days of the event. And our expectations are the best possible, since in the last edition, which was our first participation, there were R$ 8,5 million in proposals filed by Cresol”.

This year, the event will also feature Expodireto Digital, which will allow visitors to visit the main areas of the park virtually, in addition to being able to interact with exhibitors, follow live events and have access to a lot of content and information about the latest agribusiness news, even from a distance.