Corteva raises awareness among rural school students about the work of farmers

Corteva Escola Project promotes activities with children aged 7 to 11 and shows the importance of the food production process

19.11.2019 | 20:59 (UTC -3)
Natalia Luca

Corteva Agriscience and the Alto Tietê Sugarcane Planters Association (ASCANA) are promoting, this week, in the municipality of Pederneiras, the Corteva Escola socio-environmental project. The objective is to guide children living in rural areas about the role of the farmer in the national economic dynamics and the importance of food production. This month alone, two other municipalities in São Paulo (Macatuba and Lençóis Paulista) also received the project, serving, in total, 25 schools and around 1.300 children.                                                       

The project awakens in children admiration for rural people, for the importance of their work and for sustainable agriculture, with responsibility for the environment. Actions are carried out in the classroom with animated videos, activity magazine, writing and drawing competitions on the topics covered.

At the end of the event, the school is awarded an item that allows its digital inclusion, such as a data show, for example. The students' work (drawings and essays) is evaluated and the best ones also win prizes: the best student from each school will win a smartwatch (25 winners); the best student in each municipality will win a notebook (3 winners); the teacher of the best student in each municipality will win a portable speaker (3 winners) and the second best student in each municipality will win a smartphone (3 winners).

“Students are introduced to the universe of rural workers and by training themselves, through educational activities, they become carriers of an important transformative message”, explains Corteva's Coordinator of Good Agricultural Practices, Igor Borges. “The participatory approach allows the assimilation of the proposed content and its dissemination to the family, promoting changes in attitude, awakening people to the practice of citizenship”, adds Borges.

Education in Good Agricultural Practices

In addition to Corteva Escola, the company also promotes the educational project “Expedição da Agricultura para a Vida”, which aims to disseminate good agricultural practices. Using a truck with a trunk adapted for a classroom format, the program travels to several Brazilian municipalities to offer technical training for agronomists, consultants and professionals who deal with farming.

There is also the Responsible Application Program (PAR), in partnership with the Universidade Estadual Paulista (UNESP) in Botucatu, which trains farmers in the application of pesticides and reinforces the importance of good agricultural practices.

In addition to these, the social projects Corteva Natureza and Corteva Mulheres no Campo are also part of the company's Good Practices Program. Corteva Natureza raises awareness among students and residents of rural areas to adopt practices that contribute to sustainability in the countryside.

Corteva Mulheres no Campo identifies and exposes the reality in which women live in relation to their health and that of their family, as well as their importance in the professional world. Furthermore, it proposes the adoption of practical and healthy attitudes so that they can achieve quality of personal and family life.

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