This month, between the 22nd and 25th of February, the 7th Edition of Copla Campo will take place in a completely online experience to bring customers and members closer to the best business opportunities. Last year, there were 4.500 visitors who generated R$135 million over the four days of the fair and, in 2021, the expectation is that the digital experience will allow a greater number of customers and cooperative members to take advantage of the offers.
Despite the atypical scenario due to Covid-19, the date was maintained and adjustments were made to bring customers and members closer to a complete online experience, with the possibility of visiting all stands virtually and chatting with the team remotely. . This year, the fair will be in a new format to preserve the health of members, customers and the entire team involved in the event.
Copla Campo's proposal is to present the latest developments in the sector and generate good business by bringing members and customers closer to exhibitors. Therefore, in this edition, each brand will have a fixed space on the website to present launches through videos.
When accessing the site https://coplacampodigital.com.br/, visitors will learn all the details of the new products presented by more than 50 partner exhibitors. Product presentations and demonstrations will be broadcast in real time directly from the Coplacana Grain Unit, where the event traditionally takes place. In addition to virtually touring the physical space of the fair, visitors can count on full support from the Coplacana sales team.
The event will feature an agenda of lives that address various topics related to agribusiness, such as the potential of new technologies in precision agriculture, family succession in agribusiness and cooperativism as a model of life. To discuss these and other issues, the panels include the participation of industry references such as José Luiz Tejon (Lecturer, professor, writer, journalist, publicist and agribusiness commentator).
The Núcleo Jovem Coplacana is the cooperative’s newest project and will be launched during Copla Campo. Through the forum, the entity seeks to connect with teenagers and young people between 16 and 35 years old who are still deciding which career to follow or have already graduated and even work with their family in the field, but still need support and more information to be able to take on The family business. In the space, they will be the main voice and will have the freedom to discuss their issues, such as difficulty in bringing about change and lack of credibility due to their age with people in the same age group. They will also be able to interact more with the agricultural sector through lectures on various topics, from vegetable production to property management, in addition to the possibility of carrying out technical visits.
The launch of the Núcleo Jovem Coplacana will take place during the fair on 24/02 at 19:30 pm on the cooperative's YouTube channel. With the initiative, Coplacana aims to unite young people from all branches across the country.
On the Copla Campo website it will be possible to visit the stand with the support of representatives who will be largely responsible for sharing the news.
Copla Campo takes place from February 22nd to 25th on the digital platform https://coplacampodigital.com.br/ and on your social networks.
22/02: Conservation practices, crop rotation and planting of soybeans in sugarcane straw. - 19:30 p.m.
23/02: The potential of new technologies in precision agriculture - 19:30 pm
24/02: Launch of Núcleo Jovem Coplacana - Family succession in agribusiness - 19:30 pm
25/02: Cooperativism as a model of life - 19:30 pm
Service
Where: On-line
When: 22 the 25 February
Website: https://coplacampodigital.com.br// https://coplacampo.com.br/
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