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Coopercitrus announced, on the morning of Friday, July 31st, the extension of Coopercitrus Expo Digital for another week, until August 7th, including the weekend (August 1st and 2nd). The cooperative will maintain the digital platform for rural producers to visit the more than 130 virtual stands. The content of the lectures and dynamics held in the first week of the event also remains online and available to visitors.
Fernando Degobbi, CEO Coopercitrus explains that the decision to extend the fair until August 7th is due to the great success, and requests from members, visitors and various sectors, such as the opportunity to offer producers more time to browse the fair, access the lectures, visit the virtual stands and, thus, close good deals. "We invested R$ 2 million to build this fair, we mobilized hundreds of partners and professionals, who dedicated themselves to formatting the largest digital agricultural fair. Given the positive feedback we received from our members, our partners, exhibitors and others segments, we will keep the structure on air for another week", announced Degobbi.
The cooperative's CEO took the opportunity to highlight the wide impact of the fair, which had visitors from more than 50 countries, including the United States, Japan, England, Argentina, among others: "That's why we asked Pixit, our partner who developed the platform, to include a large Brazilian flag at the entrance of the fair, to show our visitors the potential of Brazilian agriculture and our ability to hold a cutting-edge event in this sector". Degobbi also mentioned the positive feedback from members, partners and the press regarding the quality of the fair, with technology, innovation and ease for members.
Deggobi encouraged partner companies to take advantage of the opportunity that opens up this week: "We are going to exceed expectations, building value in our business and serving our members in a sustainable way. What we need and will do is think big, choose the best solutions and think in the best results for the cooperative member". In this regard, he highlighted Coopercitrus' support structure, with professionals prepared to assist members in a negotiation process that brought speed and agility to the credit approval and purchase completion processes.
In addition to the campaigns negotiated with partner brands, Coopercitrus Expo Digital maintains Intercooperation in partnership with Credicitrus, which offers financing lines with attractive terms and rates. Added to this, the producer also takes advantage of the IOF exemption, complementing a package of benefits for greater negotiating power.
Another credit possibility is purchasing via Barter: the exchange of coffee, soy and corn production for inputs, fertilizers, machines and implements, facilitating access for small and medium-sized producers to a complete portfolio of cooperative products and services.
In the first week of the event, the most visited sector was the Specialists Space, where visitors were able to attend more than 100 technical lectures on different cultures and watch demonstrations of technology dynamics, the ILP and ILPF system and the Hortifrúti Space, which show in practice, Coopercitrus' special management projects. In this space, visitors were able to receive technical guidance and ask questions from the Coopercitrus team of professionals. Success in this segment shows the participants' interest in improving their knowledge and having contact with up-to-date information. Another success of the fair is the Mulheres do Campo space, which promoted daily lives, with debates led by women who stand out in the sector.
All lectures and dynamics remain available on the Coopercitrus Expo platform and generate certificates for visitors who attend.
The Coopercitrus solidarity campaign continues this week in partnership with several participating companies, with the aim of raising funds for the Hospital de Amor de Barretos, SP. The proposal of the Agro Solidarity Visit is to donate R$0,50 to the Hospital for each access of cooperative members to the digital stands.
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