Bayer's digital platform reaches 22 million hectares mapped in Brazil
The country remains Climate FieldView's second largest market, behind only the United States
Progressively, Brazilian coffee growers are evolving in the use of technological equipment, following in the footsteps of some large producers, who already use instruments to collect and analyze climate and sun data; check soil moisture; manage irrigation; map and monitor areas; use electric motors and equipment that are resistant to instability, among other technologies and infrastructures. Producing better and in greater quantity is a constant objective for farmers who need to worry about everything from the climate, the quality of the land used for planting to energy variations.
One of the concerns of producers has been energy instability due to constant storms (like those that happened recently), as numerous rural areas in Brazil, important in the coffee growing segment, do not have energy efficiency of a quality equivalent to that of large urban centers. “This inefficiency of electrical energy can mean countless losses to the sector, which is why the coffee grower needs several specific precautions, including greater care in the acquisition of infrastructure technology, electric motors and equipment, which are resistant to instabilities”, warns Drauzio Menezes , director of Hercules Motores Elétricos.
To avoid possible production stoppages and losses due to lost profits in coffee farming, the producer cannot make the mistake of using inadequate electric motors and equipment, which may fail due to energy instability. “A company’s competitiveness can be affected by repetitive failures of electric motors and, therefore, an effective strategy in both their acquisition and maintenance is essential, so as to minimize costs and avoid unforeseen production stoppages”, he explains. Menezes.
According to him, modern and technological motors are now available to coffee farmers, specifically developed to work with voltage fluctuations: “Technology is advanced and there are already electric motors that are more resistant and efficient. Hercules developed a protection component, added to the engine mechanism, which activates and turns off parts of the operation. The system absorbs the current peak, which is first sent to the contacts of the mechanism, thus avoiding further damage and, consequently, its burning”.
In coffee production, the electric motors used need to be precise and have specific characteristics in terms of charging rate and performance compatible with the electricity supply of the producing region. “There are motors prepared to meet these variations, such as those specially developed and prepared with the so-called Clik Rural, which meet voltages of 110-127 V; 220-254V; 220-254 V and 440-508 V”, concludes the director of Hercules Motores Elétricos.
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The country remains Climate FieldView's second largest market, behind only the United States
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