Citrosuco talks about innovation trends at Word Agri-Tech South America Summit 2023

Citrosuco was present at the World Agri-Tech Innovation Summit 2023, one of the most relevant forums on agribusiness and technology in the world. The event took place on June 20th and 21st, at the Hotel Unique, in São Paulo.

Representing Citrosuco, Tomás Balistiero, the company's COO, participated in a panel on farm digitalization. “Citrosuco is the first company in the citrus sector in the world to be 100% digitalized. All farms, industries and logistics terminals around the world are connected, which allows the integration of agricultural practices, from the seedling nursery to the delivery of products,” he commented.

The company, which over the years has been investing in cutting-edge technology such as artificial intelligence and automation, invested around US$40 million in systems and software. “By adopting intelligent and efficient solutions throughout the chain, we understand that it is possible to increase productivity and competitiveness with positive impacts not only for the business, but also for the planet, using resources more efficiently”, concludes the executive.