Yara expands the features of the Atfarm application and implements an unprecedented nitrogen absorption map
New feature brings more precision to crop monitoring through the new “Biomass Comparison” function
Cubo Itaú, the most relevant hub for promoting technological entrepreneurship in Latin America, announces the entry of Auravant into Cubo Agro. The company of Argentine origin and global operations provides a digital tool that allows you to easily analyze agronomic information for a more efficient and sustainable yield. The platform currently serves more than 66 thousand users, is available in 100 countries and monitors 10 million hectares across the planet.
The entry into one of the largest innovation ecosystems in the country was celebrated by AgTech, which celebrates the results of almost a year of physical presence in Brazil, with the work of key managers e sales developments led by Auravant country manager Sabrina Muñoz. “Our focus is on solving the central problem: allowing data available in different systems and devices to be processed and transformed into valuable integrated insights and recommendations for the agri-food value chain,” explains Sabrina. “We want to be the operating system for Brazilian agribusiness,” she concludes.
With seven years of activity, Cubo Itaú startups recorded more than R$3 billion in contributions and investments last year. Launched just over a year ago, alongside Corteva Agriscience, CNH Industrial, São Martinho, Itaú BBA and Suzano, the Agro hub has already registered growth of 133%, presenting density and depth by bringing together experienced entrepreneurs, corporations in constant innovation, the main investors in the market and talents from the most diverse segments to meet the high demand for tech knowledge.
This month, Auravant launched a new, faster, simpler and more intuitive interface. According to Auravant's Product Manager, Agustín Michlig, the production of the new connection was possible thanks to the exponential growth of extensions integrated by the tool. “We listened to our users and this update reinforces our commitment to providing the best tools and experience to producers and advisors, for full digitalization of the business."
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New feature brings more precision to crop monitoring through the new “Biomass Comparison” function
With weeds germinating due to the rain, the challenge at this time is even greater for the farmer, who must make more assertive decisions to avoid losses due to weed competition.
Professionals from the cooperative, which is a reference in the sale of inputs, go to the laboratory used to evaluate the functionality of adjuvants