Andav Congress encourages best management practices

Considered the largest and most important agricultural input distribution event in the world, the ninth edition will be held between the 12th and 14th of August, at the Transamérica Expo Center, in São Paulo, and is organized by the National Association of Agricultural Input Distributors and Veterinarians (Andav), organized by Clarion Events Brasil. For the Siagri Group, the relationship and network generated at the Andav Congress make it possible to develop several strategic alliances, in addition to being the ideal space to offer complete solutions for the input distribution segment. “The market is going through major changes and we are following this evolution. We have strategic partners that support challenges such as customer relationship management (Datacoper), credit management (Agrometrika) and cloud computing (Sky.One)”, highlights the CEO of the Siagri Group, Carlos Barbosa.

At the event, the expected 5 thousand participants, a highly qualified audience made up of professionals, technicians, agronomists, managers and presidents of companies in the sector, will be able to learn about the recent versions of the Siagri Group's business intelligence platform, with new technology and now available in applications for Android and iOs, in addition to referencing your corporate university. Mobile applications have also evolved to accurately serve sales force automation processes. The Andav Congress will feature, in its exhibition area, more than 90 national and international brands, in the areas of fertilizers, pesticides, fertilizers, seeds, leaf nutrition, animal health and nutrition, precision agriculture, commercial automation, financial and technological solutions , between others. Some of these exhibiting companies take advantage of their participation to showcase their marketing actions. This is the case of Suberbac, specializing in biotechnology solutions and high productivity fertilizers, which will display its entire line of fertilizers aimed at increasing agricultural productivity and improving soil quality. “Due to its size and the fact that it brings together a high-quality audience, the Andav Congress will be a great opportunity for us to present our innovations in the product area and also to showcase our new visual identity”, explains Fabrício Drumond, vice-president of the company. Ubyfol makes its debut at the Andav Congress and will bring to the public an infographic with special solutions for foliar applications in soybeans, corn, cotton and sugar cane. In addition to simulating the application of products in test tubes, the Andav Congress was the event chosen by the company for the first presentations of its new liquid packaging. The official launch will take place in the last week of August. “Visitors will have the opportunity to see, first-hand, a preview of the new products we are preparing and will soon present to the market”, informs José Marcos Nascimento, the company's commercial director.

Also present at the Andav Congress are insurance companies, such as Markel Seguros, which will present its climate insurance solutions for soybean, sugarcane and cotton crops. In addition to this modality, Markel will also highlight the option of customized insurance, whose premium value is based on the productivity history reported by the producer – one who has proven to invest in good practices – with the approval of input distributors. There is even the possibility that the distributor will be the beneficiary of the policy, which will guarantee its receivables.

To a large extent, these modalities work very well for the distribution segment due to the fact that the insurance company operates through a partnership signed with Andav itself, in addition to the Garantia brokerage, which ends up benefiting all other links in the agribusiness chain, in addition to providing greater capillarity in offering coverage to Brazilian agricultural producers.

The Andav Congress will also have the IX Andav Congress Forum, with the macro theme: “The Distributor 4.0”, which will address the barriers encountered by the distributor of agricultural inputs, highlighting intelligent solutions. And the 2nd Meeting of Women in Distribution will have lectures aimed at all professionals in the area, focusing on leadership and agribusiness development. In addition, three Educandav workshops, Andav's training program, will be held on the topics of sales and marketing, financing and bartering.