Agrishow 2023 improves mobility infrastructure to improve access for visitors and exhibitors

The constant improvement of the infrastructure of the Exhibition Park and its surroundings is always one of the objectives of the organization of Agrishow - International Agricultural Technology Fair in Action. For the 2023 edition, investments were made and new solutions were developed so that visitors, exhibitors and service providers have even more fluidity and agility in accessing and circulating at the fair.

The first action was the change in the start time of Agrishow 2023, which takes place between the 1st and 5th of May, in Ribeirão Preto/SP. The fair opens at 9am, ending at 18pm. This measure aims to help reduce the flow of vehicles in the region, which is already quite intense on weekdays, due to professionals commuting to work. By postponing the start of the fair, visitors and exhibitors will go to the Exhibition Park at different times than the local population and the region who go out for their routine activities.

Another important action was the new parking area, which was divided into five colors, in order to serve visitors, exhibitors and service providers in different pockets. New payment systems were also implemented, including through technologies such as SemParar and TAGGY, to make this operation even more agile.

The colors of the exclusive parking lots are:

- Yellow Parking: Exclusive for visitors

- Blue Parking: Exclusive for exhibitors

- Green Parking: Exclusive for Exhibitors and VIP Valet

- Purple Parking: Exclusive for Exhibitors and Service Providers

- Red parking: Exclusive for buses and caravans

For the first time, visitors can guarantee access to the Yellow car park in advance by accessing this link. Payment by PIX with a promotional value of R$55,00 will be available until April 30th, the pre-sale end date. During the five days of the event, parking will cost R$60,00 and Sem Parar, TAGGY, and payments by debit and credit will be accepted.

For caravans, a new structure was implemented, which will provide more comfort, with the Red parking lot, located in the Exhibition Park. Caravans will have a dedicated stopping point and accreditation entrance.

In the case of exhibitors and service providers, it will be possible to purchase stamps in advance for their respective exclusive parking areas. It will not be possible to purchase stamps for the Green and Purple parking lots on the event days.

Another initiative of the fair was the investment in structuring an internal mobility project in the circuit system, with the aim of providing more fluidity and agility, both at the entrance and exit of the event, aiming to facilitate the flow of traffic on the highway. Antônio Duarte Nogueira.

The 28th Agrishow expects to bring together more than 190 visitors, including rural producers, field professionals, industries, companies, service and technology providers, research institutes, government agencies, academia and startups, to discover the latest news from more than 800 national brands and international. It will also feature attractions such as “Agrishow Pra Elas”, which will have content and relationship activities dedicated to women in agriculture, and “Agrishow Labs”, with an arena for startups to present various technological and innovative solutions, in addition to the second edition of Agrishow Startup Award.

To get to know the exhibitors and attractions at the fair up close, visit the official website and purchase tickets in advance and at a discount.

Agrishow 2023 is an initiative of the main agribusiness entities in the country: Abag – Brazilian Agribusiness Association, Abimaq – Brazilian Association of the Machinery and Equipment Industry, Anda – National Association for the Diffusion of Fertilizers, Faesp – Federation of Agriculture and Livestock of Estado de São Paulo and SRB - Sociedade Rural Brasileira, and is organized by Informa Markets, part of the Informa Group, one of the largest publicly traded promoters of fairs, conferences and training in the world.