AGCO Corporation Announces Retirement of Bob Crain

AGCO Corporation today announced that Bob Crain, senior vice president (SVP) and general manager of the Grains and Proteins division, will retire at the end of December of this year. The decision marks the end of a nearly 19-year career with the company and more than three decades in the agricultural equipment industry.

Eric Hansotia, chairman, CEO and president of AGCO, highlighted Crain’s importance to the company and the global agricultural industry.

"Bob has been an invaluable asset to both AGCO and the industry as a whole. His ability to revitalize businesses, develop teams and advocate for the interests of our dealers and farmers around the world is widely recognized. We wish him all the best in his retirement," he said.

Crain joined AGCO in 2006 as SVP and general manager for the Americas. In that role, he led business development and profit management strategies in North and South America.

After 15 years in that role, he took over as the leader of the customer experience function, where he drove significant innovations including AGCO’s net promoter score and FarmerCore strategy. The latter integrated digital and physical elements to improve the buying experience and ownership journey for farmers.

Crain most recently led the grains and proteins division, leading a strategic review that resulted in the majority sale of that business to American Industrial Partners (AIP) in November.

In addition to his role at AGCO, Crain is a board member of the Association of Equipment Manufacturers (AEM) and has served as president of that organization.