Yamaha announces the appointment of Bruno Maximo as new CEO and Partner

The executive has more than 15 years of experience in operations, customer relations, marketing and sales

01.12.2022 | 16:32 (UTC -3)
Crisnaiane Lopes
Bruno Maximo, new CEO and Partner at Yamaha
Bruno Maximo, new CEO and Partner at Yamaho

Yamaha, a company specializing in the manufacture of agricultural equipment and accessories for over 37 years, announced Bruno Maximo Maldonado as the new CEO (Chief Executive Officer) of its operations and who will also join as one of the company's partners.

The executive has more than 15 years of experience in operations, customer relations, marketing and sales. He built his career at the Saint-Gobain Group, serving in important roles in France, Poland, South America and Brazil.

He has a degree in Engineering from FEI, in Business Administration from Fundação Getúlio Vargas (FGV) and an MBA and specializations in the area of ​​Business Management and Marketing from the University of California (UCLA), INSPER and Fundação Dom Cabral (FDC).

The new partner, Bruno Maximo arrives at a time when the company is focusing on strengthening its positioning in agribusiness, seeking to accelerate its growth in the national market in addition to the brand's entire internationalization project.

“My new challenge is to increasingly strengthen the Yamaha brand, taking advantage of the recognized quality of our solutions, through sustainable relationships with our customers and partners, and valuing and developing the full human potential of our team. I arrive super excited and with a lot of energy to accelerate our growth in agribusiness, at an important moment of expansion that our country is going through,” says Bruno.

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