Partnerships provide autonomy to rural producers in agricultural and livestock management

Managing inputs, equipment, crops and management are just some of the items that make up successful crop and pasture management. Bearing in mind the rural producer's need for adequate control, Mosaic Fertilizers, one of the largest global producers of combined phosphates and potassium, established partnerships with innovation companies to help farmers.

“We recognize that rural producers are increasingly incorporating new technologies. And these partnerships that we have established to benefit farmers and ranchers through technology are actions that are interconnected with Mosaic Fertilizers' purpose of becoming a reference in knowledge, innovation and digital transformation in the agro industry. With management and added knowledge, rural producers obtain assistance in making decisions and gain autonomy to manage their own farm, increase the quality of their products and obtain the desired profitability”, says Christian Pereira, Marketing Director at Mosaic Fertilizers.

The partnership with Flowins is aimed at coffee growers who use Mosaic Fertilizers' Perfomance (MicroEssentials, K-Mag, Aspire) or Performa (Neo, Plus, Ultra, Full and HF) lines. Cooperation between companies seeks to promote quality throughout the entire production, post-harvest and commercial process, offering technical information and a manager to record management year after year. Another benefit is the opportunity for the farmer to have his coffee analyzed physically and sensorially by experts, which can generate sales value.

In the same vein, Mosaic Fertilizers launches a digital partnership for livestock farming clients. With a focus on bringing even more value to the zootechnical chain, this audience now has content developed by the company in conjunction with Jetbov to contribute to the market, especially those who want to be associated with the most modern and advanced practices in the sector. "We aim to be present on the journey and support our customers in a comprehensive way, which is why the partnership with Jetbov is essential. We will share technical information on management, management, technology, sustainability and profitability. Technical content for data analysis is also planned herd and pasture quality effectively, for more assertive action plans that bring greater productivity and profitability to beef cattle producers", summarizes Marcos Baretto, Digital Marketing Manager at Mosaic Fertilizers.