One in four new tractors in Germany is a Fendt.

One in four German farmers will choose a Fendt tractor in 2025. Data released by the German Federal Motor Transport Authority (KBA) and the German Engineering Federation (VDMA) show that the brand led new tractor registrations in the country, even with a market downturn.

According to the KBA, Germany registered 24.440 new tractors in 2025. The volume fell 12,4% compared to 2024, with 3.464 fewer units. Fendt once again led the ranking, with 6.326 registrations. Its market share reached 24,3%. In practice, almost one in four tractors registered that year came from the Marktoberdorf factory.

Official assessments indicate that Fendt achieved a 30,9% market share in the 51 hp and above category. The brand's total registration volume remained at 6.326 units. Starting at 68 hp, the Fendt e100 Vario model pioneered this segment. In this segment, approximately one in three registered tractors belonged to this brand.

“This is the third consecutive year that we have led the registration statistics in Germany. The result gains significance in a challenging year,” stated Wolfgang Möhrer, head of sales for Fendt in Germany. He credited the performance to the dealer network's work and the portfolio's adherence to the demands of farmers and service providers.

Fendt's advance was also evident in other European markets. In Switzerland, tractor registrations grew by 3% in 2025, totaling 1.624 units. Fendt led with 362 registrations and a 22,3% market share.

In the Netherlands, 2.205 new tractors were registered in 2025, a decrease of 11,3% compared to 2024. Fendt achieved a 22% market share, with 494 units. The best-selling models in the country were the Fendt 620 Vario, Fendt 516 Vario, and Fendt 314 Vario.

In Denmark, tractor registrations totaled 1.145 units, a 26,6% decrease compared to the previous year. In the 40 hp or more range, there were 1.126 units, a drop of 24,12%. Fendt led the Danish market for the first time, with 198 Varios registered.