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John Deere presented technological solutions at its "John Deere Space" event focused on rural connectivity and automation of agricultural processes. Among the new products are the JDLink Boost satellite connectivity solution and upgrade packages for previous generation equipment, as well as specific innovations for sugarcane cultivation.
At the event, John Deere announced the commercialization of JDLink Boost in Brazil. This technology, developed to overcome connectivity challenges in rural areas, uses SpaceX's Starlink network to ensure continuous communication between agricultural equipment.
The company expects to connect 1,5 million machines by 2026, a significant increase over the 775 already connected. The solution collects operational and agronomic data from the machines, sending this information to the cloud, which allows producers to make decisions in real time.
Another highlight was the launch of technology packages aimed at the sugarcane sector. Traffic control was improved with the combination of three solutions: Passive Implement Guidance (ATIG), Autopath and Machine Sync. These innovations aim to optimize the precision of field operations, such as planting, spraying and harvesting. According to the company, the use of these technologies reduces damage to the soil and ratoon crops, in addition to improving crop efficiency and productivity.
John Deere also introduced “Precision Upgrades,” a package that allows older equipment to be updated with cutting-edge technologies. The upgrades include systems to improve planting and spraying precision, such as MaxEmerge 5e and See & Spray Select. This latest technology allows the identification of invasive plants, resulting in up to a 90% reduction in herbicide use, promoting sustainable and economic gains.
“Unlocking the technological potential of the countryside, through rural connectivity and precision agriculture, is a decisive point for the country's socioeconomic development. Therefore, in 2024, John Deere invested approximately R$180 million in the construction of the world's first development and testing center for tropical agriculture, so that its products can be designed and tested in Brazil, considering all variables”, explained Antonio Carrere, vice president of sales and marketing for John Deere in Latin America.
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