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For the second consecutive edition, Cresol participated in Expodireto Cotrijal, one of the largest international agribusiness fairs, which took place last week in the city of Não-Me-Toque (RS). The event's main purpose is to promote the meeting of rural producers and institutions from different segments, offering the ideal environment for new businesses to be consolidated and partnerships to be signed, consequently making the agricultural sector even stronger.
With its own stand at the event, just from the five member caravans that participated in the fair, Cresol received more than 250 visits, in addition to other members, companies and visitors in general who were at the space. The Credit Union concluded the five-day event with a positive assessment of its participation, which in the form of registered proposals alone reached more than R$26 million. And according to the event coordinator, the most sought after lines of credit were for machinery and equipment, both for livestock and farming.
The President of Cresol Confederação, Cledir Assisio Magri, positively evaluated this second participation of the institution in Expodireto. “We identified an increase in Cresol’s participation in Expodireto. With each new edition we increase the volume of business, the amount of value proposals filed and this demonstrates the good articulation and insertion of Cresol in the fair”.
In addition to the proposals filed, Expodireto Cotrijal guaranteed Cresol other important business opportunities, taking as an example two partnerships that were signed during the fair, with Emater RS and the Ecoagro Group.
A technical and financial cooperation agreement was signed between Cresol and Emater RS. The objective of the partnership is to offer technical assistance to those benefiting from rural credit, in projects developed by Emater/RS-Ascar rural extensionists, in the economic, social and environmental spheres. Until then, these types of agreements were formalized by Central or cooperatives, but now they will be done systemically.
An agreement was signed with the Ecoagro Group for the first issuance of the Agribusiness Receivables Certificate (CRA) for Financial Cooperatives. The partnership between Central Cresol Sicoper and Grupo Ecoagro, which was signed at the Cresol stand, will enable the raising of funds in the market that will be made available to the state's cooperatives' membership. The CRA becomes another important alternative to serve cooperative members, offering more resources for rural credit in the country.
Cledir Magri highlights the importance of the event and highlights the strength of the cooperative within the agribusiness sector. “Expodireto presents itself as a resumption, a reconstruction of agriculture that played a preponderant role and still does, during the pandemic process. Even with the drought, being able to have an environment of this nature once again endorses us as a very deep-rooted financial institution, committed to the agricultural segment. When we start to identify the businesses that are carried out, the agendas that are created during the event, the evaluation is extremely positive”, concludes Cledir Magri.
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