Coopercitrus launches campaign for efficient field management.

In the field, each crop faces specific challenges that demand increased attention to crop care. It is precisely at this moment that the producer needs to be more attentive to avoid productivity losses. Coffee, sugarcane, soybeans, and citrus fruits are experiencing critical stages of development, marked by increased pressure from pests and diseases, and crucial nutritional management to guarantee good results.

Given this scenario, the Rural Producers Cooperative (Coopercitrus) is conducting the campaign "More Protection – Pesticides at the Right Time," a strategic initiative taking place in all Business Units during the month of December, offering members pesticides such as herbicides, insecticides, fungicides, biological products, foliar nutrition solutions, as well as full technical support and guidance through the cooperative's team.

One of the main highlights is the payment condition only in February 2026, providing the producer with better financial planning and peace of mind in the field. “We are closing the year, but in December Coopercitrus is preparing a special campaign for the pesticide group. These are special conditions with a deadline so that each member can organize and schedule the treatment of their crop,” says the CEO of Coopercitrus, Fernando Degobbi.

Given these challenges that arise precisely at the most critical moments of each crop, producers need to rely on safe, efficient solutions applied at the right time. Pesticides, biological products, and management technologies guarantee protection, stability, and high performance in the field.

Check out the tips for each culture.

Coffee

In coffee cultivation, the current period, corresponding to the fruit expansion phase, is extremely sensitive, as all interventions carried out at this stage directly influence the productive potential and quality of the following harvest. In regions with higher humidity and mild temperatures, the level of attention should be intensified due to conditions favorable to the development of pathogens. Phytosanitary management should be conducted preventively or correctively, focusing on the main diseases of this period, such as Phoma, halo blight (Pseudomonas syringae p.v. garcae), rust (Hemileia vastatrix) and cercosporiosis (Cercospora coffeicola). In parallel, the pressure from pests, especially leaf miners (Leucoptera coffeellaThis requires constant monitoring and interventions within the levels of economic damage.

Crops with a history of coffee berry borer (hypothenemus hampeiThis also requires immediate control to prevent the establishment of new generations and losses in quality. To mitigate the effects of typical seasonal climatic stresses and support plant physiology, the adoption of biostimulants, amino acids, and balanced sources of plant nutrition is recommended, aiming to promote cell expansion, leaf maintenance, increased stress tolerance, and support for grain formation. In areas diagnosed with nematodes, intervention should be carried out promptly, following chemical or biological management strategies integrated into the crop's nutritional program.

Sugar cane

During this period, the sugarcane field suffers great pressure from pest attacks, such as spittlebugs and borers, as well as foliar diseases like rusts and red stripe. Furthermore, it is the time of full development of the sugarcane field. Therefore, effective pest and disease control is extremely important for the quality and development of the sugarcane field. Using foliar nutrition, amino acids, and biostimulants helps to boost productivity.

Soybean

For this stage, soybean cultivation requires efficient spraying, complete plant coverage, and careful management to avoid gaps that favor the appearance of late-cycle diseases during the hot and humid period, which mainly affect the lower part of the plant. Producers who do not prepare in advance may face increased control costs and a decrease in the crop's yield potential.

citrus

In December, the Valencia orange is in the fruit development and filling stage, a crucial phase for ensuring quality. Regarding pests, even with unfavorable weather, the citrus leprosis mite remains difficult to control. Frequent monitoring and rotation of chemical groups with different modes of action are essential to reduce the risk of resistance and improve control efficiency. Regarding diseases, the rainy season increases the pressure of black spot and citrus canker, favoring new infections. In areas still flowering, blossom blight may occur and requires attention.

Foliar nutrition – cell division: calcium, boron, and zinc for good cell division and initial growth. Cell expansion and fruit development: potassium, magnesium, boron, and calcium for size, filling, and firmness of the peel. Foliar nutrition is even more important during the rainy season, when absorption is greater, strengthening the plant to face a possible drought later on. Biologicals and pesticides: products based on Beauveria e Isaria These are good options within integrated pest management, helping to control psyllid and citrus leprosis mites. Protecting them now ensures healthier, firmer, and better-quality fruit until harvest.