BB customers can contract agro options directly through the app

Banco do Brasil customers can now contract agro options directly through the BB app. The process, which was carried out exclusively by employees, was simplified and automated to provide greater autonomy and agility to rural producers. Until then, users were only allowed to simulate the value of contracts via mobile.

BB's Vice President of Agribusiness, Renato Naegele, highlights the importance of yet another innovative delivery that will enable demands to be met immediately, with practicality, safety and efficiency. “The initiative reinforces the Bank’s commitment to improving and expanding the use of derivative options with simple and direct language by customers, especially our rural producers”.

The options market is a type of investment that guarantees the investor the right, for a determined period, to buy or sell an asset for a pre-determined value on a specific date in the future. In other words, when the rural producer acquires an option, he buys the right to buy or sell his product at a pre-determined price at a future time. This way, you have greater predictability and security in your costs or revenue.

Agro BB Options offer protection against price fluctuations when negotiating crops/commodities, as a way of providing customers with revenue predictability when marketing the harvest and income stability, improving the decision-making process. For the Bank, the product contributes to improving the quality of the credit portfolio, as a robust hedging instrument in the face of market variations.

For rural producer Donizete Pafer, from Itapetininga (SP), who purchased the product in the pilot phase, directly from his farm, the tool is revolutionary for Brazilian agribusiness. “It only took a minute to do everything through the app, from choosing the best option, according to cost-benefit, to finalizing the operation. Everything was very simple and easy. I see this tool as a revolution”, he adds.

how to hire

In the “palm of your hand”, the solution can be accessed at any time and anywhere, with a few clicks through the APP, in the Agro menu (Simulator/Contracting Agro Options). When choosing the commodity, all maturities and strikes are displayed (guaranteed price) available so that the customer can choose the option best suited to their needs. At the end, simply confirm the operation with the six-digit security password.

The novelty was launched at an event for customers during the 27th edition of the Agrishow agricultural fair, in Ribeirão Preto (SP).