BASF makes changes to Credenz's marketing strategy

Marília Romão arrives to lead the brand's strategy

27.04.2026 | 11:07 (UTC -3)
Cultivar Magazine

Agricultural engineer Marília Romão (pictured) has taken on a new role at BASF. After more than seven years in leadership positions at Syngenta, the executive will now serve as marketing manager for the Credenz seed brand.

In her most recent role, Marília was responsible for the field technical materials area at Syngenta. Throughout her career, she also worked for companies such as Nidera and Bayer CropScience.

Holding a degree in Agronomic Engineering from the Luiz de Queiroz Higher School of Agriculture, she also has an MBA in Commercial Management from the Getulio Vargas Foundation.

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