Why is technology important for the advancement of regenerative agriculture?
By Lucas Zanetti, Product Marketing Manager at Massey Ferguson
12.05.2026 | 13:51 (UTC -3)
Regenerative agriculture has moved beyond being merely an environmental concept and has become a strategic factor for productivity in Brazilian agribusiness. Technology applied to agricultural machinery plays a decisive role in enabling practices that contribute to soil recovery, promote more balanced production systems, increase operational efficiency, and ensure the economic viability of agricultural activity.
The future of agriculture shows that it's not necessary to choose between profitability and preservation. The sector is moving towards a model where agronomic efficiency and sustainability advance together. The intelligent use of technology has become established as one of the main ways to preserve natural resources while maintaining large-scale food production.
Technological advancements are also evident in addressing recurring challenges in agricultural production, such as soil compaction and erosion, factors that compromise the productive potential of crops. To reduce these impacts, modern machines operate with controlled traffic systems, concentrating the passage of equipment always in the same points and preserving the soil structure in cultivated areas.
Precision planting helps maintain adequate soil pressure and ensures uniform seed depth. Research indicates that this uniformity in plant emergence can generate productivity gains of around 3% in soybeans, representing an economic return of up to R$ 465,00 per hectare.
In regenerative agriculture, harvesting marks the beginning of the next production cycle. Proper crop residue distribution is essential to protect the soil, conserve moisture, reduce erosion, and contribute to carbon sequestration. Technologies present in current harvesters allow for more homogeneous soil coverage, even in areas operated with wider platforms, reducing bare patches and direct sun exposure.
More efficient use of inputs is also one of the pillars of this production model. Precision agriculture tools enable more accurate applications of fertilizers and pesticides, reducing overlaps, minimizing losses, and promoting savings for the producer, as well as less environmental impact.
Beyond soil conservation and operational efficiency, fleet decarbonization is emerging as the next step in this transformation. The agricultural machinery industry is seeking to make engines suitable for the use of renewable fuels viable, opening up opportunities for farms themselves to generate some of the energy they consume and thus closing the sustainability loop within the agricultural production system.
*Per Lucas Zanetti, Product Marketing Manager at Massey Ferguson